Clery's Windows
This nostalgic Christmas window display was created by Fuel for Clery’s with the intention of reconnecting the people of Ireland with a once well-known and well-loved brand. With new owners and a view to opening again in 2020, the motivation behind this project was to highlight the history of the building, calling back to the original stores origins in 1850 and reigniting people’s feelings of love and goodwill for a store which is so rooted in the history of the country.
Clery's Windows Win back the People.
Fuel met this brief by creating the concept of "Clery's Through the Decades" designing and delivering an extravagant, nostalgic display.
The inspiration and aim of this concept was to reestablish and repair goodwill between the store and the community.
Each window was themed with a homely display from different eras to highlight Clery's history and connection with Irish family life since the store was first opened in 1850.
